Marketing Copy

Write, rewrite, or improve marketing copy for landing pages, headlines, CTAs, and more.

A Claude Code skill that generates and refines promotional text grounded in your product context and brand voice.

/marketing-copy write marketing copy improve this copy

How it works

1

Context & Goal

The skill reads your product context (if available) and asks what you need — landing page hero, email subject lines, ad headlines, CTA buttons, or full-page copy.

2

Audience & Tone

Confirm target audience and tone. The skill adapts to your brand voice guidelines or lets you specify direction for this piece.

3

Draft & Variations

Generates copy with multiple variations — different angles, lengths, and emphasis — so you can pick what fits.

4

Refine & Save

Iterate on the copy with feedback. Final versions are saved as markdown files in your project.

Why use it

Multi-format Copy

Landing pages, headlines, CTAs, taglines, product descriptions — one skill handles all formats.

Brand Voice Aware

Reads your product context and brand guidelines so copy stays on-brand without manual reminders.

Variation Generation

Multiple angles and lengths per request — pick the best fit instead of iterating from scratch.

Rewrite Mode

Paste existing copy and get improved versions — tighter, clearer, more persuasive.

Use Cases

Landing Pages

Full-page copy from hero to CTA — structured for conversion.

Headline Testing

Generate 10+ headline variations grounded in the same positioning.

Product Descriptions

Feature-benefit copy for product pages, marketplaces, and directories.

Ad Copy

Short-form copy for paid campaigns across Google, Meta, and LinkedIn.

Email Subject Lines

High-open-rate subject lines and preview text variations.

CTA Optimization

Button text and surrounding microcopy tuned for action.

How to start

Install the skill in Claude Code, then trigger it with any of these phrases:

/marketing-copy
write marketing copy
improve this copy
I need landing page copy