White label where users actually look

Your clients connect accounts on the platform's own consent screen. With Postproxy it shows a neutral name by default, or your own app on every OAuth network.

Neutral by default. Your own developer app when you're ready.

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What white label is

Only one screen decides it

The consent screen belongs to the platform LinkedIn, Meta, Google, TikTok, Pinterest, and X draw it themselves and show the name of the developer app asking for access. No vendor can restyle it.
A branded page before it changes nothing Putting your logo on a screen in front of the consent screen adds a click. The platform still shows the vendor's app, and that's what stays in the user's connected apps.
Real white label is about the app Either the consent screen shows your own developer app, or it shows a neutral name that isn't your vendor's brand. Postproxy does both.
How Postproxy does it

Neutral by default, yours when ready

Neutral by default Postproxy's shared apps are registered as "Social Media Linker" on every platform except TikTok. No setup, no vendor brand.
Your own app on 9 networks Bring your developer keys for TikTok, YouTube, Google Business, Pinterest, Facebook, Instagram, LinkedIn, Threads, and X.
Switch one network at a time Stay on the shared apps while a platform reviews your app, then switch that network when it's approved. No reconnect needed: accounts already connected keep working on the managed app.
Reviewed apps, bigger quotas The shared apps have passed every platform review and run on quotas far above what a new app gets.
Connect from your product Generate a connect link per client, send them to the platform, and get them back on your redirect URL.
Isolated per client Each client gets a profile group with its own scoped API key, so accounts and posts never cross over.
Compare

Managed apps or your own keys

Postproxy managed apps Bring your own keys
Name on the consent screen "Social Media Linker" (TikTok: Postproxy) Yours
In the user's connected apps "Social Media Linker" Your app
Quota Postproxy's reviewed apps Yours, from platform defaults
Platform review on your side None Per platform
Time to launch Immediate Weeks per platform

Platforms review every app that appears on their consent screen: Meta App Review and Business Verification, LinkedIn's Standard tier request, TikTok's audit, and Google's OAuth verification. Read why a branded connect screen isn't white label for the details.

White label questions

What white label means for account connection, what your clients see, and when your own app is worth it.

01 What does white label mean for connecting social accounts?

It means the platform's consent screen, the one that says "[App] wants access to your account", doesn't show your vendor's name. That screen is drawn by the platform and shows the developer app requesting access, so white label depends on whose app that is, not on what pages are shown around it.

02 Is a branded connect screen white label?

No. A page with your logo shown before the platform's consent screen doesn't change the consent screen. Users still authorize the vendor's app, see its name, and find it in their connected apps afterwards.

03 What do my clients see with Postproxy by default?

A neutral app name, "Social Media Linker", on every platform except TikTok. They never see a Postproxy account or dashboard.

04 Which platforms support my own developer app?

All OAuth networks: TikTok, YouTube, Google Business, Pinterest, Facebook, Instagram, LinkedIn, Threads, and X. Bluesky uses an app password, Telegram uses your own bot, and WhatsApp uses Meta's Embedded Signup.

05 Will my own app have better limits?

Usually not at first. A new app starts on platform defaults: LinkedIn's Development tier allows 500 calls per app per day, unaudited TikTok apps can only post privately for five users a day, and Meta apps only work for people with a role on the app until App Review. Postproxy's shared apps have already passed review and have much larger quotas.

06 Is anything Postproxy-branded left in the flow?

During the redirect, the browser briefly shows an app.postproxy.dev URL while the connection completes. The consent screen and the user's connected-apps list show your app or the neutral name.

Ship white label on day one

Start on neutral shared apps, then switch to your own app per network when its review is approved.

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